Which of These 9 K-pop Character Is Your Ultimate Bias?

In recent years, K-pop has evolved beyond music, transforming into a global cultural force that embraces storytelling, visuals, fashion, and now — character IPs. Fans are no longer just listeners; they are immersed participants in expansive worlds crafted by their favorite artists. One of the most exciting developments in this trend is the introduction of artist-based character IPs that bring fandom engagement to a new level.

Let’s explore how different K-pop artists have expanded their brands through unique character universes, and why fans are falling in love with these adorable, collectible characters.

 

1. G-Dragon – 'Joan & Friends'

G-Dragon's 'Joan & Friends' is a beautifully curated character line inspired by his personal life. 'Joan' is based on his pet cat, 'Ann' takes its identity from his signature daisy motif, and the round duo 'Agi & Jagi' bring a whimsical element. Each character reflects GD’s artistic sensibility and intimate aesthetics.

 

2. BTS – 'BT21'

Possibly the most iconic K-pop character IP to date, BT21 is a collaboration between BTS and LINE FRIENDS. Each member designed a character that symbolizes their personality. From the mischievous Tata (V) to the tough-but-sweet Cooky (Jungkook), BT21 became a global sensation, loved across generations and continents.

It is manufactured in the form of various goods such as plush, ballpoint pens, and blankets, and new products are steadily being released with various concepts.

 

 

3. RIIZE x Good Luck Trolls

RIIZE collaborated with DreamWorks Animation’s Good Luck Trolls for a limited IP project. Member Eunseok even voiced a character in the Korean dub, which sparked the collaboration. The result is a joyful crossover that connects classic Western IP with new-gen K-pop energy.

 

 

4. (G)I-DLE – 'MININI'

MININI represents the members of (G)I-DLE in a whimsical, alternate form. Each character captures a piece of the members’ unique charm and charisma, turning the group’s musical energy into a visual narrative. For Neverlands (the group’s fandom), MININI turns dreams into tangible memories.

 

 

5. ZEROBASEONE – 'ZERONI'

To mark their first anniversary, ZEROBASEONE introduced ZERONI, a lineup of nine distinct characters symbolizing the group’s evolution from 'zero' to 'one'. Each character showcases traits unique to the members, emphasizing the group's theme of growth and unity.

There are various kinds of goods such as figures, air fresheners, and dolls

 

 

6. TREASURE – 'TRUZ'

The TRUZ characters started as fan-made designs and evolved into official IPs with full backing from YG Entertainment and LINE FRIENDS. What makes TRUZ special is the full participation of all TREASURE members in the design and storytelling process.

 

 

7. NCT DREAM – 'DREAMIEZ'

From naming to backstories, NCT DREAM created DREAMIEZ entirely from scratch. These characters are not only a reflection of the members' personalities but also contribute to a larger fantasy world that fans can dive into.

 

 

8. ATEEZ – 'MIGHTEEZ'

ATEEZ’s characters are gifted with supernatural abilities like time manipulation and weather control, deeply tying into the group’s storyline-rich discography. MIGHTEEZ enhances ATEEZ’s already rich narrative universe.

 

 

9. IVE – 'MINIVE'

IVE recently launched their official characters, MINIVE — an adorable set of animals blended with fruits that represent each member. With distinct visuals and vibrant personalities, MINIVE captures the essence of IVE in a way that’s both imaginative and emotionally engaging. Each character isn't just cute; it's symbolic of IVE's identity and concept.

 

 

🌈Why Fans Are Obsessed with K-pop Character

The K-POP character serve multiple functions. They reinforce each group's unique identity, provide another layer of storytelling, and allow fans to own a piece of their favorite artists’ worlds. For international fans especially, collecting these items can feel like holding a piece of the group's spirit in your hands.

Character IPs also create more accessible and emotionally resonant merchandise. Whether it's a plushie, keyring, or trading card, these items become daily companions, spreading comfort and fandom joy.

And here’s the best part — you don’t have to pay premium prices to bring these characters home.

At SH PLAZA, we offer official K-pop character plushies and goods — including BT21, MININI, TRUZ, MINIVE, and more — at special discounted prices. We’re committed to making K-pop culture more accessible for fans around the world.

Explore our collection now and find the character that speaks to your fandom heart.